For nearly five decades, Sports Marine has been at the forefront of the New Zealand boating industry, delivering world-class boats to passionate boaties. Sports Marine is making a grand statement at the 2025 Auckland Boat Show, showcasing a stellar lineup of boats and unveiling an exciting new partnership that will redefine recreational boating in New Zealand.
A legacy in boating
Sports Marine began as a small, family-run business and has since grown into one of the largest and most trusted boat dealers in New Zealand and Australia. Representing premium brands such as Sea Ray, Princess Yachts, Nimbus, Rae Line, Chris Craft, Williams Jet Tenders, Saxdor Yachts, Cox, Paragon Yachts, Aquador, and Elite, they have built a reputation for providing high-quality boats that cater to a variety of boating lifestyles.
With a commitment to innovation and customer satisfaction, Sports Marine continues to lead the way in bringing cutting-edge marine technology and design to New Zealand shores.
Must-see boats at the Auckland Boat Show
One of the biggest draws at this year’s show will be the Saxdor 400 GTO, making its highly anticipated New Zealand debut. This sleek and sporty vessel, designed for performance and comfort, is set to impress with its innovative layout and striking design. Featuring twin Mercury V10-400 outboards with joystick piloting, a twin-stepped hull, and side terraces that create a private island experience when at rest. Its spacious interior offers a forward double cabin, a separate bathroom, and an optional kids’ cabin, all designed with impeccable style and functionality.

For those looking for luxury on the water, the Princess Yachts V55 will also be on display, showcasing stunning craftsmanship, high-speed capability, and an open-boating experience that blends elegance with adventure. The Princess Yachts V55 boasts a sleek exterior and a layout optimised for open boating. Featuring an expansive cockpit, luxurious seating, a wet bar with an electric barbecue, and a large sun pad, this yacht is built for both relaxation and exhilarating performance, reaching speeds of up to 37 knots with its twin Volvo D13 1000 engines.

Additionally, Sports Marine will present the Nimbus 365 Coupe, a Scandinavian-designed cruiser built for extended voyages with an emphasis on comfort, fuel efficiency, and seamless handling. The Nimbus 365 Coupe, powered by a Volvo D6-440HP shaft drive engine, is a Scandinavian-designed cruiser built for extended stays on the water. With a genuine six-berth layout, a thoughtfully arranged salon, and a host of modern amenities, it is perfect for coastal cruising in New Zealand and Australia. Its fuel-efficient engine ensures a comfortable and economical ride, making it an ideal choice for those seeking both adventure and comfort.

Each of these vessels represents the pinnacle of marine engineering, and visitors to the Auckland Boat Show will have the exclusive opportunity to experience them firsthand.
Introducing Freedom Boat Club to New Zealand
In addition to an incredible showcase of premium boats, Sports Marine is set to revolutionise the New Zealand boating scene with the launch of Freedom Boat Club. A globally recognised brand, Freedom Boat Club provides a membership-based boating model that eliminates the traditional costs and responsibilities of boat ownership. With over 400 locations worldwide, Freedom Boat Club offers a seamless and convenient way for people to enjoy boating without the hassle of maintenance, storage, or logistics.

The Auckland Boat Show 2025 will serve as the national launchpad for Freedom Boat Club New Zealand, marking the beginning of a new era in accessible, stress-free boating. Through this partnership, Sports Marine aims to make boating more accessible to a wider audience, encouraging more Kiwis to get out on the water and experience the joys of boating with ease.
Freedom Boat Club launches into Auckland
The first New Zealand club will open at Auckland’s Westhaven Marina this month providing easy access to destinations like Waiheke Island and the Coromandel Peninsula.
Freedom Boat Club’s launch will be held tomorrow afternoon (Thu 20th Feb) at Sports Marine (Westhaven).
Why visit the Sports Marine Stand?
Visitors to the Sports Marine stand found on the marina at the Auckland Boat Show will be among the first in New Zealand to explore the Saxdor 400 GTO, experience the luxury of the Princess Yachts V55, and learn more about the Nimbus 365 Coupe. But beyond the boats, the event is an opportunity to engage with industry experts, get insights into the latest trends in boating, and explore what Freedom Boat Club has to offer.