Tohatsu Corporation, a global leader in innovative marine outboard engines, is pleased to announce the transition of its exclusive distribution in Australia and New Zealand to Power Equipment Pty Ltd, which will formally begin from 1st July 2026. As part of this transition Power Equipment will also exclusively represent Tohatsu throughout Oceania aligning with Power Equipment’s existing footprint and extensive dealer network.
“The new partnership with Power Equipment will allow Tohatsu to continue on our planned growth trajectory, leveraging Power Equipment’s industry contacts, technical support capabilities, world- class parts infrastructure and renowned standing in the region’s marine industry.” Mr. Genki Tamura, General Manager, Overseas Operations Department adds.
Power Equipment, one of Australia’s leading marine engine suppliers, is excited to partner with Tohatsu. This move marks another significant milestone for Power Equipment, reinforcing its commitment to providing a complete range of cutting-edge marine solutions with unmatched support to our customers.
Combining Tohatsu’s growing global presence and Power Equipment’s renowned reputation across the entire Australasian marine industry, it’s a winning partnership that will further enhance Tohatsu’s product exposure and engine sales.
With over 80 current dealers representing the Tohatsu brand and a host of models in the lineup from 2.5hp to 250hp, there’s a Tohatsu outboard for just about any vessel and application.
Commenting on this groundbreaking partnership, Luke Foster, CEO of Power Equipment remarks “We are incredibly pleased and excited to add Tohatsu to our marine line-up. It gives us the ability to provide a full range of propulsion, on-water power, propellers and stabilization products to our customers.”
“With over 100 years of Japanese engine manufacturing experience and a gold standard R&D program, the Tohatsu products speak for themselves and offers us the chance to grow our range of quality brands. We are a family-owned company that has been a leader in the marine industry for over 35 years and we continue to invest in the business and have long term stability.”
“With our world-class parts and warehouse infrastructure, along with our highly experienced marine team, we are well placed to continue the growth of the Tohatsu brand throughout Australia and New Zealand.”
This collaboration is not only an opportunity for growth for Tohatsu, but also strengthens Power Equipment’s presence by offering petrol outboard engines for the first time.
“We’ve been the go-to experts in diesel and electric marine engines for decades, and the opportunity to expand into the petrol outboard market is a natural fit and has the entire team extremely excited.” Mr Foster adds.
For more information and details on Power Equipment and the Tohatsu range of outboard engines, visit powerequipment.com.au
About Tohatsu
Starting out in Japan back in 1922, Tohatsu have grown to become one of the largest manufacturers of marine outboard engines in the world. Today, Tohatsu Corporation design and manufacture not only Tohatsu outboards and fire pumps, but supply marine engines to some of the most recognizable engine brands across the globe.
About Power Equipment
Power Equipment Pty Ltd is an Australian, family owned distributor and supplier of world-leading diesel, petrol and electric engines, power technology and a range of supporting brands within the industrial and marine industries. Officially formed back in 1990, the company’s founder had a clear goal – to bring the best engines from around the world to Australia. Since then, Power Equipment has grown to become the largest independent distributor of marine and industrial diesel engines throughout Australia, New Zealand and the South Pacific.
